Izel Keskin

Researcher
DISC Type : Cs

Global Category Manager - Marketing Agencies at Novartis

Prague, Czechia

Overview

Izel is a procurement professional with extensive experience in the pharmaceutical and consumer goods sectors. Currently the Global Category Manager for Marketing Agencies at Novartis, their career showcases a progression through direct, indirect, and contingent workforce procurement. Izel holds a certification as a Contingent Workforce Professional.

Educated in both Italy and Turkey, Izel holds a B2-level certification in the Italian language, suggesting an appreciation for multicultural environments and languages. Their professional interests include major players in the pharmaceutical and consumer goods industries like Pfizer and Unilever.

Unique fact: Izel earned bachelors degrees from two different universities, Okan University and Università degli Studi di Foggi.

Personality Overview

ROI Seeker

Cost Conscious

Self-Disciplined

They are always well-planned and adopt a systematic approach.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Marketing Procurement
Currently serves as the Global Category Manager for Marketing Agencies at Novartis, directly overseeing this spend category.
Contingent Workforce
Previously managed the External Workforce category for Europe at Novartis and holds a Certified Contingent Workforce Professional (CCWP) certification.
Strategic Sourcing
Has a broad background covering both direct (APIs, packaging) and indirect (HR, IT, professional services) procurement at Novartis and Ferrero.

Media Appearances

Izel has no verified media appearances

Work History

11-2024
Global Category Manager - Marketing Agencies at Novartis
5-2023 - 11-2024
Category Manager Region Europe - External Workforce at Novartis
3-2021 - 5-2023
Procurement Manager at Novartis
3-2019 - 3-2021
General Procurement Specialist at Ferrero
11-2017 - 3-2019
Strategic Procurement Specialist at Novartis

Education

2015 - 2016
Bachelor's degree from Università degli Studi di Foggia
2013 - 2017
Bachelor's degree from Okan University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Prague, Czechia Job Level : Middle Designation : Global Category Manager - Marketing Agencies at Novartis
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Insights For Selling To Izel

During A Call Or A Meeting

DO's

  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results
  • When following up with them, expect slowness; use questions to engage them, preferably over email.
  • Use a presentation with information before getting into a live product walkthrough

DONT's

  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Izel is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Izel

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Izel move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Izel take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Izel

Personality Compatibility


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