Shonn McCloud

Questioner
DISC Type : c

Team Leader at Keller Williams Classic Realty - Orlando SW

Orlando, Florida, United States

Overview

Shonn McCloud is the Team Leader and CEO of Keller Williams Classic Realty in Orlando, where he leverages his background in performing arts to inform his creative leadership approach. He has been recognized as one of Central Floridas most influential real estate leaders.

Outside of real estate, Shonn is deeply involved in the arts community as an accomplished actor, singer, and director. He serves on the board for the Orlando Shakes Theatre, has directed numerous productions, and earned his B. F. A. in Musical Theatre from the University of Central Florida.

Unique fact: Shonn authored a thesis on the journey of African-American men through musical theatre and opera, combining his professional and personal passions.

Personality Overview

Value Seeker

Cautious & Analytical

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  It is quite likely of them to ask for pricing or other concessions. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Performing Arts
He has a B. F. A. in Musical Theatre, serves on the board of the Orlando Shakes Theatre, and is an active actor, singer, and director.
Real Estate Leadership
As Team Leader and CEO at Keller Williams Classic Realty, he oversees hundreds of agents and millions in annual sales volume.
Community Arts
He is the Founder and CEO of Echoes Entertainment Group, an organization that provides performing arts opportunities for youth in underserved communities.

Media Appearances

Shonn has no verified media appearances

Work History

10-2022
Team Leader at Keller Williams Classic Realty - Orlando SW
8-2019 - 1-2023
Director at Orlando Shakes
5-2017 - 1-2023
Realtor at Mainframe Real Estate
6-2015 - 4-2017
REALTOR at CENTURY 21 Roo Realty

Education

2010 - 2014
Bachelor of Fine Arts (B.F.A.) from University of Central Florida
2009 - 2010
Education details unavailable from Florida State University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Orlando, Florida, United States Job Level : N/A Designation : Team Leader at Keller Williams Classic Realty - Orlando SW
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Insights For Selling To Shonn

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shonn is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Shonn

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Shonn move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Shonn take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Shonn

Personality Compatibility


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