Shveta Sharma is a dedicated Sessional Academic with extensive experience in tertiary education, holding roles at Macquarie University and Western Sydney University. Her expertise lies in marketing, evidenced by her Masters in International Business and AMI Certified Practising Marketer certification. Her research focuses on omnichannel engagement and consumer values.
Drawing inspiration from prominent female leaders like Indra Nooyi, Shveta shows a keen interest in the advancement and empowerment of women in leadership positions. She values creating an engaging and fun learning environment for her students, celebrating their success and participation in her courses.
She has published numerous case studies on topics including competitive advantage, product adaptations, and international promotions.
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