Shweta Wagaralkar

Examiner
DISC Type : cs

Senior Executive - Content Marketing at Xoxoday

Bengaluru, Karnataka, India

Overview

Shweta Wagaralkar is an artist and entrepreneur who founded Creative Coupling and its sub-brand, Tote Studio India. Leveraging a background in content marketing for companies like Xoxoday, she now channels her creativity into her own business, selling art prints and designer tote bags featuring her original designs.

She is a passionate writer and painter, working with watercolors, oil pastels, and acrylics to create eclectic abstract and floral-inspired art. Driven by a love for storytelling, she finds deep meaning in connecting with people through her creative work and uses her art as a form of therapy and expression.

She has openly shared her experience with ADHD and views professional recognitions as proof that one can succeed and work around mental health challenges.

Personality Overview

Late Adopter

Process Oriented

Unexpressive

They do not like taking risks at all and go for proven options in the end.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Abstract & Floral Art
Her primary passion and business focus is creating and selling her original abstract and floral art through her brand, Creative Coupling.
Creative Writing
Identifies as a writer, took creative writing courses, and is passionate about storytelling, which is a core driver behind her art.
Small Business Ownership
As the founder of Creative Coupling and Tote Studio India, she manages everything from design and creation to marketing her own products.

Media Appearances

Shweta has no verified media appearances

Work History

2-2023
Senior Executive - Content Marketing at Xoxoday
5-2022 - 11-2022
Senior Content Writer at IIHT Ltd
3-2022 - 4-2022
Content Strategist & Wordy Warlock at Pink Lemonade Communications at Pink Lemonade Communications
11-2021 - 4-2022
Content Writer at Pink Lemonade Communications
10-2019 - 3-2021
Freelance Writer at Self-Employed

Education

2009 - 2013
Bachelor's degree from VJTI
2016 - 2016
Introduction to Creative Writing from The British Council
1-2023 - 3-2023
Editing and Publishing from Seagull School of Publishing

More Information

Social Presence :

Prographics :

Exp : 10 Location : Bengaluru, Karnataka, India Job Level : Junior Designation : Senior Executive - Content Marketing at Xoxoday
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Insights For Selling To Shweta

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shweta is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Shweta

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Shweta move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Shweta take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Shweta

Personality Compatibility


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