Silvana García Schreck in

Silvana García Schreck

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Director of Sales and Marketing at InterContinental Hotels & Resorts
📍 Madrid, Community of Madrid, Spain

Silvana García Schreck is the Director of Sales and Marketing at InterContinental Madrid, bringing over 15 years of experience from top international brands like Hyatt, Radisson, and Accor. She is a multilingual executive with expertise in market entry and business growth, holding a Masters in Revenue Management.

She is passionate about harnessing technology, noting how AI is revolutionizing online content and consumer engagement. Silvana champions service excellence and client loyalty, and actively participates in industry events to foster new partnerships and ideas, such as IHG Ignite in Dubai and Virtuoso Travel Week.

She is proficient in four languages: English, French, Portuguese, and Spanish.

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Experience
9 Years
Current Role
Director of Sales and Marketing
Job Level
Mid-senior
Location
Madrid, Community of Madrid, Spain
Personality Overview

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Decision Approach
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Priorities

Topics Silvana cares about

Luxury Hospitality
Her career is centered around premium international hotel brands, and she actively promotes the unique offerings of InterContinental Madrid at global travel forums.
AI in Marketing
She has publicly commented on the impressive and revolutionary impact of AI on how businesses are found online and how people consume content.
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Career

Work history

6-2023
Director of Sales and Marketing
InterContinental Hotels & Resorts
5-2022 - 6-2023
Sales Director Iberia Livensa Living
Livensa Living
6-2020 - 5-2022
Sales Manager Iberia Livensa Living
Livensa Living
9-2019 - 4-2020
Commercial Director
Hotelatelier [Petit Palace Hotelity + Icon Hotels]
6-2017 - 7-2019
Director of Sales & Marketing
Hyatt Hotels Corporation
In the press

Media appearances

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Education
10-2024 - 11-2024
Hospitality Financial Analysis - Executive Progam
Les Roches
10-2021 - 6-2022
Master of Revenue Management
Universidad Internacional de La Rioja
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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