Simon Rollett

Energizer
DISC Type : I

UX Strategist at CGI

Penzance, England, United Kingdom

Overview

Simon is a UX Strategist and Senior Consultant at CGI with over 20 years of experience in digital design. He specializes in creating user journeys and brand strategies by combining data insights with creative freedom. Colleagues and clients describe him as dedicated, highly creative, and experienced in transforming designs into functional products.

Outside of work, Simon is passionate about fast motorbikes and founded his own motorcycle clothing company. He is an avid gamer, particularly enjoying detailed worlds like in "Assassin’s Creed: Odyssey, " and stays active with badminton, squash, and kickboxing. He also enjoys visiting beaches in any season or weather.

Unique fact: Simon is a kickboxer with a winning record, which he humorously notes is useful for "resolving biscuit ownership disputes. "

Personality Overview

Relationship Oriented

Full Of Energy

Big Picture Person

They are naturally enthusiastic, so take their promise with a pinch of salt.  They excel at seeing the bigger picture, and the long-term impact of their decisions. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Human-Centered Design
As part of CGI's human-centered design team, he focuses on creating solutions that deeply resonate with user needs and deliver measurable brand value.
Data-Driven UX
He has a stated interest in data-inspired design and a history of applying user data to wireframes, prototypes, and the overall user journey.
Motorcycle Design
He founded MadJester Ltd, a clothing business where he designed products that bridged the gap between motorcycle practicality and leisure apparel.

Media Appearances

Simon has no verified media appearances

Work History

1-2023
UX Strategist at CGI
9-2022
Director at MadJester Ltd
2-2022 - 12-2022
Head of Creative at Greenwood Campbell
10-2011 - 5-2021
Lead Designer at Policy Expert
1-2004 - 9-2011
Director at MadJester Ltd

Education

Education details unavailable from Portchester

More Information

Social Presence :

Prographics :

Exp : 21 Location : Penzance, England, United Kingdom Job Level : Junior Designation : UX Strategist at CGI
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Insights For Selling To Simon

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Be friendly and entertaining in your conversation
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t be excessively objective, be a storyteller
  • Don’t be too formal, focus on building comfort and trust
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Simon is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Simon

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Simon move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Simon take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Simon

Personality Compatibility


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