Simran Bimrah

Critic
DISC Type : C

Senior Marketing Manager at Biogen

Greater Boston, United States

Overview

Simran has no verified overview

Personality Overview

ROI Driven

Critic

Objective Thinker

They prefer to analyze logically and value objective facts over emotions.  It is very likely that they will negotiate pricing or other important terms. They like to take decisions independently and do not seek others' support often.

Topics They Care About

Simran has no verified topics they care about

Media Appearances

Simran has no verified media appearances

Work History

10-2024
Senior Marketing Manager at Biogen
2-2023 - 10-2024
Senior Product Manager, Global HCP Marketing (COVID-19, RSV) at Moderna
10-2022 - 2-2023
Product Manager, US HCP Marketing (COVID-19) at Moderna
7-2020 - 3-2022
Product Manager, US HCP Alzheimer’s Disease Marketing at Biogen
1-2020 - 7-2020
Marketing HCP Communications Associate at Glytec

Education

Doctor of Pharmacy - PharmD from Massachusetts College of Pharmacy and Health Sciences
Business Planning Strategies and Analysis Elective from Massachusetts Institute of Technology

More Information

Social Presence :

Prographics :

Exp : 7 Location : Greater Boston, United States Job Level : Middle Designation : Senior Marketing Manager at Biogen
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Insights For Selling To Simran

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t try too hard to build a relationship with them
  • Don't give superficial answers, they are easily rattled by them
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Simran is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Simran

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Simran move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Simran take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Simran

Personality Compatibility


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