Sneha Sharma

Visionary
DISC Type : Ds

Associate Director - Product Marketing @ Newton | Apple Ads Partner at Affle

Bangkok, Bangkok City, Thailand

Overview

Sneha Sharma is an Associate Director of Product Marketing at Affle, with nine years of experience in demand generation, campaign management, and go-to-market strategy. Her career includes impactful roles at Deloitte, The Economist, and Blackhawk Network. Colleagues describe her as enthusiastic, intelligent, and a brilliant team player.

She has authored articles comparing major marketing automation platforms like Marketo and Eloqua, showcasing her deep domain expertise.

Personality Overview

Goal-Oriented

Objective Evaluator

Fast But Thoughtful

Reading between the lines and seeing beyond your words comes naturally to them.  They exhibit a rare combination of being result-oriented but patient at the same time. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Product Marketing
Her career is centered on B2B product marketing, leading global go-to-market strategies, product launches, and positioning at companies like Affle and Blackhawk Network.
Generative AI
Her profile highlights a focus on Gen AI, and she leverages tools like ChatGPT and MidJourney to scale storytelling, as seen in her recent work with Newton's AI character, Niko.
Marketing Automation
She has authored publications comparing major platforms like Marketo and Eloqua, demonstrating deep expertise from her hands-on campaign experience at The Economist and Deloitte.

Media Appearances

Sneha has no verified media appearances

Work History

10-2025
Associate Director - Product Marketing @ Newton | Apple Ads Partner at Affle
7-2024 - 9-2025
Senior Manager - Product Marketing @ Newton | Apple Ads Partner at Affle
3-2022 - 2-2024
Product Marketing at Blackhawk Network
5-2021 - 3-2022
Campaign Marketing at The Economist
8-2020 - 5-2021
Senior Marketing and Communication Analyst at Deloitte India (Offices of the US)

Education

2015 - 2017
Master's degree from ICBM - School of Business Excellence
Bachelor of Commerce - BCom from Osmania University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Bangkok, Bangkok City, Thailand Job Level : Mid-senior Designation : Associate Director - Product Marketing @ Newton | Apple Ads Partner at Affle
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Insights For Selling To Sneha

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Focus on the results that your product produces, expect some strategic questions in return

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Avoid putting conscious effort into relationship-building
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sneha is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Sneha

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Sneha move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Sneha take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Sneha

Personality Compatibility


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