Sneha Walke

Enthusiast
DISC Type : i

Founder & Chief Intern at The Little Things Co.

Bengaluru, Karnataka, India

Overview

Sneha Walke is the founder of The Little Things Co. , a Bangalore-based marketing and communications firm. With over a decade of experience at exchange4media, rising to National Director, she has deep expertise in brand strategy and media. She holds a Master of Arts from Karnataka State Open University.

She is deeply involved in fostering Bangalores advertising community, serving as the recently appointed Secretary for The Ad Club Bangalore. She actively organizes industry events like "Neuron Nights" and "Inspiration Room, " creating platforms for connection and knowledge sharing for marketing professionals.

Her unique title, "Founder & Chief Intern, " reflects a hands-on and learning-oriented approach to her new entrepreneurial venture.

Personality Overview

Consensus Focused

Non-Confrontational

Optimistic

They are more about building relationships than just cutting deals.  Unlike D or C types, they are convinced more by stories and testimonials. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Brand Storytelling
Her career has centered on helping brands shape their narratives, from cause-related agencies to media publishing houses.
Marketing Community Building
As the new Secretary of Ad Club Bangalore, she is passionate about connecting professionals and creating value-driven industry programs.
Experiential Marketing
Has a background in experiential marketing and recently served on the jury for the Red Carpet Experiential Marketing Awards.

Media Appearances

Sneha has no verified media appearances

Work History

2-2024
Founder & Chief Intern at The Little Things Co.
2-2023 - 1-2024
Gap year at Career Break
8-2020 - 1-2023
National Director - Growth & Strategy at exchange4media
7-2011 - 8-2020
Vice President -Special Projects & Head - South India at exchange4media
7-2010 - 6-2011
General Manager - South India at exchange4media

Education

Master of Arts (MA) from Karnataka State Open University
2001 - 2002
MBA in Mass Communication ( pursued but did not complete) from COMMITS Bangalore

More Information

Social Presence :

Prographics :

Exp : 19 Location : Bengaluru, Karnataka, India Job Level : Leadership Designation : Founder & Chief Intern at The Little Things Co.
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Insights For Selling To Sneha

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Give them the opportunity to lead the conversation where possible
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don't be critical or challenge them openly, they can react defensively
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sneha is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Sneha

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Sneha move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Sneha take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Sneha

Personality Compatibility


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