Sofiya Bertash

Critic
DISC Type : C

People Partner at Label Your Data – Data Annotation & Labeling

Kyiv, Kyiv City, Ukraine

Overview

Sofiya Bertash is a People Partner at Label Your Data, where she has grown from a Junior HR Specialist. She leverages a background in recruitment and a People Management certification to support her team. Colleagues describe her as professional, dedicated, and positive, with excellent communication skills.

With a background as an English teacher and bachelors degrees from Kyiv National Linguistics University and Wyższa Szkoła Lingwistyczna w Częstochowie, Sofiya has a foundation in language and communication. She actively seeks professional development by attending industry events to gain new insights.

Sofiya successfully transitioned her career from language education to a human resources leadership role in the data annotation industry.

Personality Overview

Critic

ROI Driven

Negotiator

They don’t appreciate bells and whistles unless backed by data.  They are quite likely to negotiate on pricing or other key terms. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Team Growth
Actively posts about hiring for various roles like Lead Generator and Product Marketing Specialist, showing a focus on expanding her company's team and capabilities.
Positive Company Culture
Expresses pride in being part of a team with "strong values" and a supportive, ambitious environment, indicating this is a key focus for her.
Professional Development
Attended the DOU People Day event to learn about new approaches and insights in her field, demonstrating a commitment to continuous learning.

Media Appearances

Sofiya has no verified media appearances

Work History

7-2025
People Partner at Label Your Data – Data Annotation & Labeling
2-2025 - 7-2025
Human Resources Specialist at Label Your Data – Data Annotation & Labeling
6-2024 - 2-2025
Junior Human Resources Specialist at Label Your Data – Data Annotation & Labeling
4-2023 - 6-2024
Recruiter at StaffingPartner
7-2021 - 3-2023
English Teacher at FRIENDS English Club

Education

9-2020 - 7-2023
Bachelor's degree from Wyższa Szkoła Lingwistyczna w Częstochowie
9-2019 - 7-2023
Bachelor's degree from Kyiv National Linguistics University

More Information

Social Presence :

Prographics :

Exp : 6 Location : Kyiv, Kyiv City, Ukraine Job Level : N/A Designation : People Partner at Label Your Data – Data Annotation & Labeling
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Insights For Selling To Sofiya

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Do not use very emotional or colorful language
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sofiya is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Sofiya

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Sofiya move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Sofiya take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Sofiya

Personality Compatibility


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