Soji A.

Critic
DISC Type : C

Director, Cyber Security Services at UBS

United Kingdom

Overview

Soji A. is a Director of Cyber Security Services at UBS, leading multi-million dollar cybersecurity programs. He manages global teams across seven countries, holds CCSP and CISA certifications, and speaks publicly on implementing cybersecurity frameworks for organizational resilience.

He is passionate about democratizing cybersecurity knowledge through his personal mission, "CyberSoji. " This initiative aims to make everyone technologically "street smart" and aware of cyber threats, extending security education from corporate environments to grassroots communities.

His first name, Soji, is from a Nigerian vernacular term meaning "Street Smart or Wise, " which embodies his approach to cybersecurity.

Personality Overview

Negotiator

Precise

Critic

They enjoy working alone and do not rely on others very often.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Cybersecurity Education
Hosts free webinars and founded "CyberSoji" to make cybersecurity awareness and skills accessible to everyone, from communities to corporations.
Organizational Resilience
A public speaker on the value of cybersecurity frameworks in risk management and building resilient organizations against evolving threats.
AI in Cybersecurity
Actively explores the dual impact of Artificial Intelligence on the cybersecurity job market and its role in creating both new threats and defenses.

Media Appearances

Cybersecurity for Family Offices: Safeguarding Wealth – UBS On‑Air. Featured in Apple Podcasts (UBS On‑Air)

See Now

Work History

6-2020
Director, Cyber Security Services at UBS
5-2014 - 6-2020
CyberSecurity Programme Manager(Director) at UBS, InterServe, Centrica, British Gas, Balfour Beatty, others
11-2013 - 5-2014
Information Security Project/Delivery Manager at Visa Europe
7-2011 - 6-2013
Principal Consultant, Enterprise Infrastructure as a Service Planning & Delivery at Thomson Reuters
3-2010 - 7-2011
Lead Consultant - Infrastructure & InfoSec Projects, EMEA Data Centre Consolidation & Transformation at First Data Corporation

Education

2012 - 2013
Master of Business Administration (MBA) from Cranfield School of Management
1988 - 1993
B.Sc from Obafemi Awolowo University

More Information

Social Presence :

Prographics :

Exp : 15 Location : United Kingdom Job Level : Mid-senior Designation : Director, Cyber Security Services at UBS
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Insights For Selling To Soji

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready to answer many clarity-seeking questions and requests for information
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Soji is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Soji

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Soji move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Soji take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Soji

Personality Compatibility


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