Sonia Zhuravlyova

Critic
DISC Type : C

Editor of OnOffice magazine at OnOffice magazine

London, England, United Kingdom

Overview

Sonia has no verified overview

Personality Overview

Objective Thinker

ROI Driven

Critic

It is very likely that they will negotiate pricing or other important terms.  They like to do things independently and don’t look for support from others. They choose to analyze logically and value facts to emotions.

Topics They Care About

Sonia has no verified topics they care about

Media Appearances

Sonia has no verified media appearances

Work History

9-2024
Editor of OnOffice magazine at OnOffice magazine
1-2017
Freelance news and feature writer at Monocle, OnOffice, Icon and others
5-2015
Sub-editor and writer at Monocle
10-2012 - 5-2015
Deputy chief sub-editor at The Lady
9-2018
Freelance Copywriter at St James's House (Media)

Education

2010 - 2011
Master's degree from University of London
2000 - 2004
Bachelor's degree from University of Bristol

More Information

Social Presence :

Prographics :

Exp : 13 Location : London, England, United Kingdom Job Level : N/A Designation : Editor of OnOffice magazine at OnOffice magazine
URL has been copied!

Insights For Selling To Sonia

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t rush them till they have clearly gotten all the necessary information
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sonia is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Sonia

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Sonia move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Sonia take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Sonia

Personality Compatibility


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