Sonja Coull

Organizer
DISC Type : Sd

Associate Director, Clinical Data Science (Portfolio Functional Director) at ICON plc

Clayton, North Carolina, United States

Overview

Sonja Coull is an Associate Director of Clinical Data Science at ICON plc, bringing over 30 years of pharmaceutical and CRO experience. A Six Sigma Green Belt with a BS from Rochester Institute of Technology, she excels in managing Phase I-IV trials and leading global teams in data management, statistics, and programming.

She is passionate about mentorship, frequently coaching team members and supporting her network with career opportunities. This passion extends to her family, as she has proudly celebrated her daughters entry into the clinical research field. People who have worked with her describe her as dedicated, professional, and incredibly hard-working.

She co-authored a published article on the cognitive evaluation of user interfaces for Phase I clinical trials.

Personality Overview

Thoughtfully Quick

Trusting Of Others

Strong-minded

They exhibit a rare combination of being result-oriented but patient at the same time.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Clinical Data Management
Her entire 30+ year career is centered on data operations and management for clinical trials, including supporting multiple regulatory submissions.
Oncology Studies
She has shown a specific interest in learning about the unique challenges presented by oncology trials compared to other therapeutic areas.
Mentorship & Leadership
Her background is filled with experience coaching and mentoring colleagues, and she actively shares content to help her network with career development.

Media Appearances

Sonja has no verified media appearances

Work History

7-2021
Associate Director, Clinical Data Science (Portfolio Functional Director) at ICON plc
9-2017 - 6-2021
Associate Director, Clinical Data Management, Biometrics (Portfolio Functional Director) at PRA Health Sciences
2-2017 - 7-2017
Associate Director, Data Management at PAREXEL
7-2014 - 1-2017
Data Operations Asset Lead (Associate Director) at PAREXEL
12-2012 - 6-2014
Manager, Data Operations Leaders, US at PAREXEL

Education

1989 - 1993
BS from Rochester Institute of Technology

More Information

Social Presence :

Prographics :

Exp : 32 Location : Clayton, North Carolina, United States Job Level : Mid-senior Designation : Associate Director, Clinical Data Science (Portfolio Functional Director) at ICON plc
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Insights For Selling To Sonja

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't go over them unless you are left with no other option
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sonja is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Sonja

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Sonja move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Sonja take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Sonja

Personality Compatibility


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