Sonya Robinson, MBA, CMP

Questioner
DISC Type : c

Meetings & Events Manager at Visit Detroit

Detroit, Michigan, United States

Overview

Sonya has no verified overview

Personality Overview

Price-Sensitive

Not Easily Convinced

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Sonya has no verified topics they care about

Media Appearances

Sonya has no verified media appearances

Work History

9-2024
Meetings & Events Manager at Visit Detroit
1-2013 - 9-2024
Project Planner at Visit Detroit
1-2008 - 12-2012
Coordinator, Bureau Services at Visit Detroit
6-2018
Executive Assistant to CEO at Civilla
11-2012 - 5-2021
Support Specialist at JCPenney

Education

2010 - 2012
Masters from University of Phoenix
1995 - 2004
Bachelors from Wayne State University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Detroit, Michigan, United States Job Level : Middle Designation : Meetings & Events Manager at Visit Detroit
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Insights For Selling To Sonya

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sonya is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Sonya

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sonya move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Sonya take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Sonya

Personality Compatibility


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