Sophie Thompson

Questioner
DISC Type : c

Brand Manager - Gastroenterology at AbbVie

United Kingdom

Overview

Sophie Thompson is a Brand Manager at AbbVie, focusing on gastroenterology. A determined and organized marketing professional with a Masters from the University of Warwick, she has extensive experience in strategic healthcare communications and supporting patient access to innovation across multiple disease areas.

Driven by a passion for making a difference, Sophie co-founded a networking group for women in the medicinal cannabis field to challenge stigma and improve patient access through communications. She has also shown support for charitable causes like mens health.

Unique fact: Outside of her corporate roles, she co-founded the "Women Medicinal Cannabis Leadership UK" group.

Personality Overview

Systematic

Value Seeker

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to do thorough analysis of any situation. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Healthcare Communications
Her career is centered on strategic communications, having held multiple roles at Aurora Healthcare Communications before joining AbbVie in a similar capacity.
Patient Access & Advocacy
A key focus of her work is supporting patient access to innovation, a passion that extends to her volunteer efforts in addressing barriers to treatment.
Gastroenterology Marketing
This is the specific focus of her current role as a Brand Manager at AbbVie, as stated in her professional headline and recent posts.

Media Appearances

Sophie has no verified media appearances

Work History

10-2023
Brand Manager - Gastroenterology at AbbVie
3-2022 - 10-2023
Communications and Patient Relations Manager at AbbVie
5-2021 - 3-2022
Senior Account Director at Aurora Healthcare Communications - GLOBALHealthPR partner
1-2020 - 5-2021
Account Director at Aurora Healthcare Communications - GLOBALHealthPR partner
1-2019 - 12-2019
Senior Account Manager at Aurora Healthcare Communications - GLOBALHealthPR partner

Education

2011 - 2015
Master's Degree from University of Warwick
2004 - 2011
Education details unavailable from Chesham Grammar School

More Information

Social Presence :

Prographics :

Exp : 13 Location : United Kingdom Job Level : Middle Designation : Brand Manager - Gastroenterology at AbbVie
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Insights For Selling To Sophie

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sophie is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Sophie

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sophie move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Sophie take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Sophie

Personality Compatibility


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