Georgina Druce (née Charlton)

Enthusiast
DISC Type : i

Senior Site Lead - Communications at GSK

United Kingdom

Overview

Georgina is the Senior Site Lead for Communications at GSKs Ware location, bringing extensive experience from her six-year tenure at Eisai EMEA. She specializes in corporate, digital, and strategic communications within the pharmaceutical industry. She holds a Bachelor of Applied Science from The University of Sheffield and a specialist diploma in digital communications.

Personality Overview

Story Driven

Optimistic

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They agree with others often, so exercise caution when relying on their word. They are more about building relationships than just cutting deals.

Topics They Care About

Pharmaceutical Comms
Her entire career has been in healthcare and pharmaceutical communications, with long tenures at GSK, Eisai, and Aurora Healthcare Communications.
Digital Communications
She recently earned a CIPR Specialist Diploma in Digital Communications, showing a commitment to modernizing her skillset in this specific area.
Corporate Storytelling
As a site communications lead, her role involves shaping and sharing the narrative of the GSK Ware site both internally and externally. [Predicted]

Media Appearances

Georgina has no verified media appearances

Work History

1-2026
Senior Site Lead - Communications at GSK
4-2023 - 1-2026
Senior Communications Manager at Eisai EMEA
10-2021 - 4-2023
Communications Manager at Eisai EMEA
12-2019 - 10-2021
Associate Manager - Communications at Eisai EMEA
4-2019 - 12-2019
Account Manager at Aurora Healthcare Communications - GLOBALHealthPR partner

Education

Bachelor of Applied Science (B.A.Sc.) from The University of Sheffield

More Information

Social Presence :

Prographics :

Exp : 10 Location : United Kingdom Job Level : N/A Designation : Senior Site Lead - Communications at GSK
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Insights For Selling To Georgina

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Speak from experience about success that the product has seen with other customers
  • Compliment them about their personality if you get a chance

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t ask too many questions in one go, weave them into the flow
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Georgina is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Georgina

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Georgina move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Georgina take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Georgina

Personality Compatibility


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