Samantha Ndebele

Wildcard
DISC Type : sci

Senior Account Director at FleishmanHillard

London, England, United Kingdom

Overview

Samantha is a Senior Account Director at FleishmanHillard, specializing in healthcare communications and patient engagement. A recipient of the prestigious PRWeekUK 24 30 Under 30 award, she leverages her dual Masters degrees in Communications and Radiography to help clients navigate complex health landscapes and make a measurable impact.

Outside of her corporate role, Samantha is a proud British Zimbabwean, a spoken word artist, and a passionate patient advocate. She is deeply committed to mentoring and passing on knowledge, celebrating her Christian faith and her heritage, particularly during Black History Month. She is also a former charity trustee.

A multi-talented professional, Samantha is also a skilled spoken word artist.

Personality Overview

ROI Driven

Requires Proof

Friendly But Slow

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Health Equity
Her work focuses on creating systemic change, and she has written articles exploring black mistrust in healthcare systems to highlight disparities and drive conversation.
Patient Engagement
A core specialty, she helps pharmaceutical leaders improve patient outcomes and is a dedicated patient advocate, working to ensure patient voices are heard in healthcare.
Science Communication
Believes how science and health are communicated is as important as the information itself, using her expertise to craft meaningful narratives for clients.

Media Appearances

Samantha has no verified media appearances

Work History

11-2025
Senior Account Director at FleishmanHillard
12-2024 - 11-2025
Account Director, Health at Burson
1-2024 - 6-2024
Consultant - Global Patient Engagement Mental Health at Boehringer Ingelheim
1-2023 - 12-2024
Senior Account Manager, Health at Burson
1-2023 - 6-2024
Healthcare Senior Account Manager at BCW Global

Education

2018 - 2019
Master of Arts - MA from Kingston University
2014 - 2017
Bachelor of Science - BS from St George's, University of London (for students and alumni)

More Information

Social Presence :

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Exp : 7 Location : London, England, United Kingdom Job Level : Senior Designation : Senior Account Director at FleishmanHillard
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Insights For Selling To Samantha

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Be prepared for a lot of questions, answer them objectively
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Samantha is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Samantha

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Samantha move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Samantha take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Samantha

Personality Compatibility


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