Sorrell B.

Observer
DISC Type : ci

Regional Environment, Health, and Safety Specialist at Richardson International

Winnipeg, Manitoba, Canada

Overview

An experienced Environment, Health, and Safety Specialist with a diverse background spanning the supermarket, restaurant, and non-profit sectors. His expertise is rooted in retail food safety and emergency management, supported by a Bachelor of Science in Environmental Science from Mercer University and a certification in HACCP food safety management.

His career shows a unique path from managing food safety specialists at UL and Whole Foods to serving as an Occupational Health and Safety Advisor for the Canadian Red Cross, demonstrating a broad commitment to safety across different industries.

He has also operated as an independent consultant, helping businesses identify and manage food safety risks.

Personality Overview

Assertive

Curious

Example Seeker

They often ask many questions and rely heavily on information and documentation.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Retail Food Safety
Developed expertise as a specialist at Whole Foods Market and as a district manager at UL, focusing on FDA/USDA regulations and brand protection.
EHS Management
His current role at Richardson International and previous position at the Canadian Red Cross are focused on environment, health, and safety protocols.
Emergency Management
Listed as a key skill, likely applied during his time as an Occupational Health and Safety Advisor for the Canadian Red Cross.

Media Appearances

Sorrell has no verified media appearances

Work History

11-2022
Regional Environment, Health, and Safety Specialist at Richardson International
3-2018
Consultant at SGB Food Safety Consultants
12-2020 - 6-2023
Occupational Health and Safety Advisor at Canadian Red Cross
6-2016 - 5-2019
Regional Food Safety Specialist at Whole Foods Market
2-2012 - 6-2016
District Manager at UL

Education

1999 - 2003
Bachelor’s Degree from Mercer University
1994 - 1999
High School Diploma from Vidalia High School

More Information

Social Presence :

Prographics :

Exp : 13 Location : Winnipeg, Manitoba, Canada Job Level : Junior Designation : Regional Environment, Health, and Safety Specialist at Richardson International
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Insights For Selling To Sorrell

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sorrell is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Sorrell

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Sorrell move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Sorrell take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Sorrell

Personality Compatibility


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