Stefan Schulz

Planner
DISC Type : Sc

Founder & CEO at ConvertMedia GmbH

Berlin, Berlin, Germany

Overview

Stefan is a market maker and senior advisor specializing in intellectual property, data, and emerging technologies like AI and Web3. He has a track record of building and scaling ventures in disruptive markets, notably developing new digital business models for major players like Universal Music and Vivendi. He is a graduate of the University of Hamburg.

Stefan focuses on creating measurable and scalable growth where business models are under pressure. He is passionate about protecting IP rights for creators and enterprises, particularly in the current AI era, and advocates for innovation to be guided by strong ethical frameworks.

He holds a patent for a merchandising cardboard package concept used to bundle music CDs with textiles, which was commercially launched with the band Rammstein.

Personality Overview

Disciplined

Slower Adopter

Not Very Vocal

They are thorough and always follow a systematic approach.  The only way to convince them is by showing them examples and ample proof. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

Intellectual Property
He has a career-long focus on IP rights, recently emphasizing the risks unprotected IP faces in the AI era and advocating for creator protection.
AI & Web3 Ventures
As co-founder of Bitfury Surround and in his advisory work, he focuses on using AI and Web3 to improve the economics for creators and copyright owners.
Ethical Innovation
His posts highlight a belief that sustainable models require ethics, warning against celebrating new AI tools without considering the risks to legacy systems and teams.

Media Appearances

Stefan has no verified media appearances

Work History

1-2015
Founder & CEO at ConvertMedia GmbH
1-2024
Director of International Affairs at IPOA
8-2015
EVP Licensing and Business Operations at GWVR - The Performing Rights Organization for Concert Promoters
8-2018 - 1-2023
Co-Founder and CEO at Bitfury Surround
1-2019 - 12-2022
Member of the Management Team at Bitfury

Education

1990 - 1992
DBW from University of Hamburg
1988 - 1990
Bachelor's Degree from Freie Universität Berlin

More Information

Social Presence :

Prographics :

Exp : 9 Location : Berlin, Berlin, Germany Job Level : Leadership Designation : Founder & CEO at ConvertMedia GmbH
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Insights For Selling To Stefan

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Stefan is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Stefan

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Stefan move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Stefan take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Stefan

Personality Compatibility


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