Steph Smith

Commander
DISC Type : D

Content Marketing Manager at Pitch

Paris, Île-de-France, France

Overview

Steph is an experienced content marketer focused on scaling tech companies like Pitch, Swan, and Aircall. She specializes in building content functions from scratch and delivering measurable strategies aligned with business goals. People often describe her as driven, positive, and creative.

As a self-described "people person, " Steph thrives in collaborative environments. She shows a keen interest in modern culture, reflecting on new digital trends while also expressing enthusiasm for the "analog era" and concepts like phone-free social events.

She previously hosted the "Legal Means Business" podcast, creating value-driven content for a niche audience.

Personality Overview

Very Quick

Decisive

Impact-Driven

They do not care very much about building rapport or relationships.  They prefer to move quickly, and expect the same from others. They are less concerned about the product and more about its potential impact.

Topics They Care About

Scaling Tech Companies
Her career focus is on using content marketing to support business growth and market shifts for scaling technology companies.
Brand Messaging
She emphasizes the importance of achieving "message-market fit, " where a product's story aligns perfectly with how the market thinks and speaks.
Content Strategy
She has extensive experience developing and delivering content strategies designed to drive revenue, reach new audiences, and boost user retention.

Media Appearances

Steph has no verified media appearances

Work History

6-2025
Content Marketing Manager at Pitch
6-2024 - 6-2025
Senior Content Marketing Manager at Swan
9-2022 - 6-2024
Senior Global Content Specialist at Aircall
6-2021 - 9-2022
Marketing Lead | Inbound Specialist & Podcast Host at Tomorro (ex Leeway)
7-2020 - 6-2021
Senior Marketing Executive at FreeAgent

Education

2012 - 2016
BA (Hons) from Edinburgh Napier University
2015 - 2015
Bachelor of Business Administration (B.B.A.) from Ball State University - Miller College of Business

More Information

Social Presence :

Prographics :

Exp : 13 Location : Paris, Île-de-France, France Job Level : Middle Designation : Content Marketing Manager at Pitch
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Insights For Selling To Steph

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Be respectful but crisp

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Steph is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Steph

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Steph move?

  • If convinced, they can reach decisions quite fast.
  • Can Steph take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Steph

Personality Compatibility


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