Stephen Coulson

Pioneer
DISC Type : dsi

CTO, Commercial Director (Europe & India) at P2i

Abingdon-On-Thames, England, United Kingdom

Overview

Stephen Coulson is the CTO and Commercial Director at P2i, focused on enhancing the reliability and sustainability of electronics through advanced conformal coatings. A co-founder of the company, he is described by colleagues as a decisive, innovative, and focused expert in his field.

Outside of his technical and commercial roles, Stephen has invested in his leadership capabilities, earning certifications in executive coaching and mentorship from ILM and Cranfield School of Management. He maintains a professional interest in major technology corporations like Microsoft and GE.

He transitioned from managing R&D for NBC (Nuclear, Biological, Chemical) protective clothing at a UK defense lab to leading a global electronics protection company.

Personality Overview

Friendly But Fast

Decisive But Friendly

Driven But Considerate

If they are convinced, they can become very strong champions for your product  They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Sustainable Electronics
His current focus is on increasing product life-cycles and decreasing carbon emissions by providing next-generation protective coatings for electronic devices.
Advanced Conformal Coatings
As a technical expert, he champions nano-coatings that protect miniaturized electronics from liquid damage, a key theme in his recent activity.
PFOA-free Compliance
He actively promotes the transition to advanced PFOA-free and PFAS-free coatings for manufacturers, addressing upcoming regulatory changes in the industry.

Media Appearances

An Interview with Stephen Coulson: Looking back on the last 17 years of P2i. Featured in P2i Blog

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Resisting Liquids, Advancing Change. Featured in P2i Blog

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Stephen Coulson, Author at P2i. Featured in P2i

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Work History

10-2023
CTO, Commercial Director (Europe & India) at P2i
7-2021 - 4-2023
Non Executive Director at Terrafend
1-2004 - 11-2023
CSO, Founder at P2i
10-1999 - 1-2004
Project Manager NBC Clothing at Dstl
1994 - 1996
Bioanalytical Scientist at BNFL

Education

2019 - 2019
The Non-Executive Director's Seminar from Cranfield School of Management
2017 - 2018
Award in Business and Leadership Cranfield Directors Programme from Cranfield School of Management

More Information

Social Presence :

Prographics :

Exp : 28 Location : Abingdon-On-Thames, England, United Kingdom Job Level : Leadership Designation : CTO, Commercial Director (Europe & India) at P2i
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Insights For Selling To Stephen

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Ask them for a lunch or coffee once some rapport has been established
  • During followups, use calls or text if needed, they should be fine

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t hesitate from asking questions or pushing them, but take a formal approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Stephen is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Stephen

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Stephen move?

  • They are generally fast movers and can take quick decisions
  • Can Stephen take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Stephen

Personality Compatibility


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