Steve Couch

Pioneer
DISC Type : Sid

President and CEO at Texas Lawyers' Insurance Exchange

Austin, Texas, United States

Overview

Steve has no verified overview

Personality Overview

Driven But Considerate

Decisive But Friendly

Dynamic But Sincere

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  They have the unique ability to win both love and respect from their team (or outsiders) If they are convinced, they can become very strong champions for your product

Topics They Care About

Steve has no verified topics they care about

Media Appearances

Steve has no verified media appearances

Work History

10-2023
President and CEO at Texas Lawyers' Insurance Exchange
1-2012 - 10-2023
President and CEO at Ohio Bar Liability Insurance Co
4-2007 - 1-2012
Vice President of Claims at The Bar Plan Mutual Insurance Company
2005 - 2007
Attorney at The Beckham Group
11-1997 - 2-2005
Assistant Vice President at Great American Insurance Company

Education

1988 - 1990
JD from Baylor University School of Law
1986 - 1990
BBA from Baylor University

More Information

Social Presence :

Prographics :

Exp : 35 Location : Austin, Texas, United States Job Level : Leadership Designation : President and CEO at Texas Lawyers' Insurance Exchange
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Insights For Selling To Steve

During A Call Or A Meeting

DO's

  • During followups, use calls or text if needed, they should be fine
  • Build a trustworthy relationship while keeping the product center-stage
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Steve is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Steve

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Steve move?

  • They are generally fast movers and can take quick decisions
  • Can Steve take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Steve

Personality Compatibility


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