Steve Williamson

Trailblazer
DISC Type : ID

General Manager and SVP Sales EMEA at Starburst

United Kingdom

Overview

Steve Williamson is an international SVP of Sales and GM for EMEA at Starburst, specializing in transforming SaaS organizations. He has a proven record of driving hyper-growth, notably scaling Acquias EMEA region from $22M to $85M ACV. Colleagues frequently describe him as an "inspirational, " "transformational, " and "intuitive" leader.

Outside of his executive role, Steve is a dedicated martial artist who has earned black belts in both Kick Boxing and Lau Gar Kung Fu. He is passionate about building strong teams and believes that recognizing top performers is a key component of success in sales.

Unique fact: He holds black belts in two different martial arts disciplines.

Personality Overview

Informal

Friendly But Fast

Assertive

They are more likely to be open to unproven but exciting technologies.  They respond better to a combination of speed and relationship. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

EMEA SaaS Growth
His career is defined by scaling EMEA SaaS organizations at companies like Starburst, Apptio, and Acquia, demonstrating expertise in rapidly growing regional revenue.
Sales Execution
He champions the philosophy of "violent execution, " believing a good, immediate plan is superior to a perfect one that comes too late, especially for closing quarters.
Champion Building
Firmly believes that no deal happens without customer champions and pain points, viewing the development of champions as a critical art and skill in sales.

Media Appearances

Steve has no verified media appearances

Work History

6-2024
General Manager and SVP Sales EMEA at Starburst
12-2022 - 5-2024
General Manager and SVP Sales EMEA at Apptio
7-2019 - 7-2022
General Manager EMEA at Acquia
1-2018 - 6-2019
Senior Vice President EMEA at Acquia
1-2017 - 12-2017
AVP Western Europe & Emerging Markets | Salesforce Commerce Cloud at Salesforce

Education

Steve has no verified education history

More Information

Social Presence :

Prographics :

Exp : 11 Location : United Kingdom Job Level : Leadership Designation : General Manager and SVP Sales EMEA at Starburst
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Insights For Selling To Steve

During A Call Or A Meeting

DO's

  • Give them control of the sales process
  • Keep your pitch focused on the impact but nurture the relationship too
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don't make any commitments that you might not be able to fulfill
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Steve is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Steve

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Steve move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Steve take some risk or not?

  • They can take risks if necessary.

You And Steve

Personality Compatibility


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