Steven Reed

Questioner
DISC Type : c

SVP of Marketing and Brand Development at P1FCU

Lewiston, Idaho, United States

Overview

Steven has no verified overview

Personality Overview

Systematic

Cautious & Analytical

Value Seeker

They prefer to analyze every situation thoroughly.
  It is quite likely of them to ask for pricing or other concessions. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Steven has no verified topics they care about

Media Appearances

Steven has no verified media appearances

Work History

4-2025
SVP of Marketing and Brand Development at P1FCU
2-2020 - 4-2025
VP of Marketing at P1FCU
1-2018 - 2-2020
Vice President at Northwest Media
1-2014 - 2-2020
Producer/Director/Editor at Northwest Media
7-2005 - 1-2014
Director of Creative Services at KLEW TV

Education

Bachelor's degree from Lewis-Clark State College

More Information

Social Presence :

Prographics :

Exp : 20 Location : Lewiston, Idaho, United States Job Level : Leadership Designation : SVP of Marketing and Brand Development at P1FCU
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Insights For Selling To Steven

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Steven is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Steven

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Steven move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Steven take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Steven

Personality Compatibility


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