Susan Myrden

Critic
DISC Type : C

Professor of Marketing at University of Maine

Orono, Maine, United States

Overview

Susan has no verified overview

Personality Overview

Critic

Precise

Negotiator

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They like to do things independently and don’t look for support from others.

Topics They Care About

Susan has no verified topics they care about

Media Appearances

Susan has no verified media appearances

Work History

9-2024
Professor of Marketing at University of Maine
9-2019 - 9-2024
Associate Professor Of Marketing at University of Maine
9-2013 - 9-2019
Assistant Professor of Marketing at University of Maine
9-2005 - 8-2013
Lecturer, Marketing at Memorial University of Newfoundland
8-2001 - 8-2003
Promotions Manager at Home Loans Canada (HLC), a division of CIBC Mortgages

Education

2008 - 2013
PhD from Saint Mary's University
2003 - 2005
MBA from University of North Carolina at Greensboro

More Information

Social Presence :

Prographics :

Exp : 22 Location : Orono, Maine, United States Job Level : N/A Designation : Professor of Marketing at University of Maine
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Insights For Selling To Susan

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready to answer many clarity-seeking questions and requests for information
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t try too hard to build a relationship with them
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Susan is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Susan

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Susan move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Susan take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Susan

Personality Compatibility


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