Susan Watkins, CPACC

Enthusiast
DISC Type : i

Project Manager at Straive

Columbus, Ohio Metropolitan Area, United States

Overview

A tech-savvy project manager with over 18 years of experience, Susan specializes in managing client relationships and digital product strategies, particularly in the educational publishing space. She is a diligent and thorough professional who holds a BA from The Ohio State University and certifications in accessibility (CPACC) and Generative AI.

Susan is actively involved with her alma mater, serving as the Secretary for The Ohio State Universitys Delaware County Alumni Club. This demonstrates a strong commitment to building and maintaining community connections outside of her direct professional responsibilities.

Unique fact: She recently earned the Certified Professionals in Accessibility Core Competencies (CPACC) credential, highlighting a specific expertise in digital accessibility.

Personality Overview

Story Driven

Amiable & Agreeable

Non-Confrontational

They prefer to build relationships rather than staying totally transactional.  They agree with others often, so exercise caution when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Digital Accessibility
She recently earned the IAAP CPACC certification, signaling a professional focus on making digital products accessible to all users.
Alumni Engagement
Serves as the Secretary for the Delaware County Alumni Club of The Ohio State University, showing a passion for community building and university affiliation.
EdTech Development
Managed numerous digital and print educational products for Pearson, overseeing strategy for programs in culinary arts, agriculture, and hospitality.

Media Appearances

Susan has no verified media appearances

Work History

3-2016
Project Manager at Straive
3-2016 - 12-2019
Corporate Trainer at Straive
8-2014 - 2-2016
Program Manager at Pearson
5-2007 - 9-2014
Digital Project Manager at Pearson
5-2002 - 5-2007
Media Specialist at Pearson

Education

1993 - 1998
BA from The Ohio State University

More Information

Social Presence :

Prographics :

Exp : 27 Location : Columbus, Ohio Metropolitan Area, United States Job Level : Middle Designation : Project Manager at Straive
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Insights For Selling To Susan

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Ask them how their day is going or exchange some other pleasantries
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Susan is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Susan

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Susan move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Susan take some risk or not?

  • They can take some low-probability risks if needed.

You And Susan

Personality Compatibility


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