Suzan Mitsuuchi in

Suzan Mitsuuchi

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Head de Marketing e Novos Negócios at SiqueiraCastro
📍 São Paulo, Brazil

Suzan Mitsuuchi is a legal marketing and business development specialist with 25 years of experience, including 17 years focused on international law firms like SiqueiraCastro, Demarest, Baker & McKenzie, and Mayer Brown. She holds certifications in AI for Leaders and Digital Marketing from Insper, focusing on growth strategies.

She is a prominent voice in the legal marketing community, frequently speaking at industry events like the Legal Marketing Congress Brazil and various forums to share her knowledge and insights. Suzan values networking and staying current on market trends, particularly the impact of new technologies like AI.

Unique fact: She has specialized experience with the marketing strategies of elite "Magic Circle" and "White Shoe" law firms in Europe and the United States.

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Experience
14 Years
Current Role
Head de Marketing e Novos Negócios
Location
São Paulo, Brazil
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Suzan cares about

Legal Marketing
With over 17 years dedicated to this niche, she speaks at industry congresses and has deep experience in business development for top-tier international law firms.
AI Adoption
Actively engages with the impact of AI, holding an "AI for Leaders" certification and participating in industry events to stay ahead of future developments.
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Career

Work history

3-2025
Head de Marketing e Novos Negócios
SiqueiraCastro
7-2018 - 10-2024
Diretora de Marketing & Desenvolvimento de Negócios
Demarest Advogados
10-2014 - 7-2018
Senior Marketing Manager
Tauil & Chequer Advogados Associado a Mayer Brown LLP
6-2012 - 10-2014
Communications & Business Development Manager
Trench, Rossi e Watanabe Advogados
3-2011 - 5-2012
Marketing Manager
Tauil & Chequer Advogados Associado a Mayer Brown
In the press

Media appearances

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Education
Marketing Digital
Insper Instituto de Ensino e Pesquisa
Business Administration
BSP - Business School São Paulo
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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