Svetla Verma

Observer
DISC Type : ic

Director of Engineering at Expenti

United Kingdom

Overview

Svetla is a Director of Engineering at Expenti, recognized for her work delivering exemplar cloud migrations for sensitive government data. Nominated for the UK Tech Awards "Tech Business Woman of the Year, " she is a leader in platform engineering, DevOps, and cloud data, with an MSc from Kings College London.

Passionate about developing people, Svetla takes a personal interest in mentoring junior talent and is a driving force for increasing diversity in the tech industry. She is a proponent of lifelong learning and enjoys sharpening her problem-solving skills with challenges like puzzles.

Unique fact: Her work on a cloud migration project for the UK Government was referred to as a technical first.

Personality Overview

Assertive

Value Driven

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They ask a lot of questions and rely heavily on information and collaterals.

Topics They Care About

Platform Engineering
Her career is centered on leading platform engineering, DevOps, SRE, and MLOps teams in complex, secure environments.
Diversity in Tech
Described as a driving force in initiatives to inspire the next generation and address the gender imbalance in the technology industry.
Talent Development
Actively involved in technical academies for junior talent and takes a close personal interest in helping younger engineers grow.

Media Appearances

Svetla has no verified media appearances

Work History

12-2024
Director of Engineering at Expenti
1-2024 - 12-2024
Head of Engineering, Games at The Workshop
1-2023 - 12-2023
Engineering Director at Aker Systems
12-2020 - 12-2022
Head of Live Services And Operations at Aker Systems
1-2019 - 12-2020
Technical Delivery Manager - AWS Cloud Services at Aker Systems

Education

MSc Telecommunincations from King's College London
B.E. from Hemchandracharya North Gujarat University

More Information

Social Presence :

Prographics :

Exp : 9 Location : United Kingdom Job Level : Mid-senior Designation : Director of Engineering at Expenti
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Insights For Selling To Svetla

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Focus on immediate action-items rather than the larger goals
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Svetla is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Svetla

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Svetla move?

  • They like to analyze well and then make their decisions.
  • Can Svetla take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Svetla

Personality Compatibility


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