Sylvia Rossel is the founder and CEO of CHADO Cosmetics Geneva, the first Swiss make-up/care brand. With over 20 years of experience in the beauty sector and an education from Ecole hôtelière Genève, she focuses on marketing strategy and international business development, recently expanding into the Middle East.
Inspired by her chef father, Sylvia is passionate about natural ingredients, sustainability, and creation. She previously worked in New Yorks restaurant industry before channeling her love for nature and authentic recipes into her own cosmetics line, which is designed to enhance natural beauty through simple, elegant products.
Her brand, CHADO, is personally named after her daughter, a combination of the names Charlotte-Dolorès.
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