T. Melissa Madian

Commander
DISC Type : D

Senior Consultant at ASLAN at ASLAN Sales Training

Toronto, Ontario, Canada

Overview

T. Melissa Madian is a sales experience expert and the founder of TMM Enablement Services Inc. With a background in Mechanical Engineering from the University of Toronto, she pioneers innovative sales enablement strategies. She is the author of "Enabler? I Hardly Know Her! " and is described by colleagues as an influential and passionate leader.

Beyond her corporate work, Melissa is a creative storyteller and author of the childrens book, "It came from the SCIENCE LAB! ! ! ". She is a strong advocate for encouraging young girls to enter STEM fields and is a self-described mom to a precocious cat.

She uniquely applies her engineering education to design structured and effective sales processes, blending analytical problem-solving with creative, customer-centric strategies.

Personality Overview

Strong-Willed

Decisive

Candid & Clear

They like to stay in control of the negotiation or defining of the terms.  They prefer to move quickly, and expect the same from others. They respond better to strong and respectful interactions.

Topics They Care About

Sales Experience
Her professional mission, company, and book are all centered on transforming the sales process into a valuable experience for the customer.
Revenue Enablement
As the founder of her own consultancy, her primary focus is building and optimizing sales enablement programs for a wide range of organizations.
Creative Storytelling
Having authored both a business book and a children's science fiction book, she demonstrates a passion for crafting engaging narratives for different audiences.

Media Appearances

T. has no verified media appearances

Work History

12-2023
Senior Consultant at ASLAN at ASLAN Sales Training
1-2021 - 5-2023
Speaker at Women in Revenue Speakers’ Bureau
1-2021 - 1-2023
Speaker at Innovation Women
10-2020
Author - Enabler? I Hardly Know Her! How to Make the Sales Experience Not Suck at TMM Enablement Services Inc.
8-2020
Author - It came from the SCIENCE LAB!!! at Goodreads.com

Education

1992 - 1996
BASc. from University of Toronto
2001 - 2002
Certification from George Brown Polytechnic

More Information

Social Presence :

Prographics :

Exp : 29 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Senior Consultant at ASLAN at ASLAN Sales Training
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Insights For Selling To T. Melissa

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Be respectful but crisp
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Avoid being too verbose
  • Avoid being a storyteller and don’t try to oversell

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with T. Melissa is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from T. Melissa

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will T. Melissa move?

  • If convinced, they can reach decisions quite fast.
  • Can T. Melissa take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And T. Melissa

Personality Compatibility


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