Tamara Staton, M.A., IMC

Questioner
DISC Type : c

Co-Founder at Lighter Side of Climate

Portland, Oregon Metropolitan Area, United States

Overview

Tamara Staton is a coach and facilitator who co-founded Lighter Side of Climate to address burnout in the environmental sector. Drawing on her Masters degree and Integral Master Coach certification, she designs workshops that build resilience through joy and play. People who have worked with her describe her as skilled, proactive, and effective.

Outside of her professional life, Tamara is an avid outdoors enthusiast, enjoying backpacking, whitewater kayaking, and camping with her family. She channels her creativity through playing the banjo and watercolor painting, and has shared how learning banjo helps her reframe challenges like climate change.

Unique fact: Tamara holds a certification in Swift Water Rescue, reflecting her deep engagement with and respect for the challenges of the natural world.

Personality Overview

Not Easily Convinced

Systematic

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to analyze every situation thoroughly.
 It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Climate Advocate Wellbeing
Her work focuses on preventing burnout among climate professionals by integrating joy and resilience, as seen in her organizations Lighter Side of Climate and Changing Your Climate.
Resilience Through Play
She develops workshops using tools like LEGO and Nia-inspired movement to help teams build resilience, seeing play as a practical tool to combat stress and responsibility.
Leadership Coaching
As a certified Integral Master Coach, she supports climate advocates and groups in developing skills to powerfully effect global change and maximize their performance.

Media Appearances

Tamara Staton - Co-founder at Lighter Side of Climate | The Org. Featured in The Org

See Now

Work History

3-2025
Co-Founder at Lighter Side of Climate
10-2016 - 1-2018
General Manager at Synchro Solar
4-2016 - 3-2018
Owner/Founder. Trainer. Consultant. Facilitator. Coach. at Thriving Solar
3-2016 - 5-2016
Mediator at Sunbridge Solar
2-2016 - 5-2016
Event Coordinator at Oregon Solar + Storage Industries Association (OSSIA)

Education

2012 - 2014
Integral Master Coach Certification from Integral Coaching Canada
9-2004 - 6-2005
Master of Arts - MA from Pacific University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Portland, Oregon Metropolitan Area, United States Job Level : Leadership Designation : Co-Founder at Lighter Side of Climate
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Insights For Selling To Tamara

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tamara is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Tamara

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Tamara move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Tamara take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Tamara

Personality Compatibility


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