Tania Gütermann

Researcher
DISC Type : Cs

Verkaufsinnendienst Consumer Products at Brita Switzerland

Wikon, Lucerne, Switzerland

Overview

Tania has a diverse background combining corporate sales and product management with a passion for holistic health. Educated in business and communications, she has held leadership roles, including Managing Director, and now works in sales for Brita while running her own health coaching practice specializing in nutrition, ergonomics, and spinal therapy.

Outside of her professional life, she is an avid outdoor enthusiast. Her hobbies include running, biking, golfing, ski touring, and traveling. Tania grew up in Germanys Black Forest region and is married.

Unique fact: Before her current roles, Tania spent over five years as the Managing Director of an industrial company, KERN BÄNDER AG.

Personality Overview

Process Focused

Soft Communicator

Perfectionist

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  They do not like taking risks at all and go for proven options in the end. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Holistic Health
Runs her own business as a nutrition and movement coach, offering Pilates, Kinesiology, and Dorn-Breuss spinal therapy to clients.
Workplace Wellness
She provides corporate training focused on improving employee well-being through better movement, ergonomics, and nutrition in the workplace.
Outdoor Activities
Her personal hobbies are very active and outdoors-focused, including running, biking, hiking, golfing, and various forms of skiing.

Media Appearances

Tania has no verified media appearances

Work History

2-2023
Verkaufsinnendienst Consumer Products at Brita Switzerland
5-2012
Ernährungsberaterin Metabolic Balance at Self-employed
5-2008
Pilates Instructor at Actif Fitness & Self-imployed
9-2021 - 6-2022
Verkaufsinnendienst at Beurer Schweiz AG
6-2020 - 8-2021
Soziales Engagement, Bewegungscoach und Sabbatical at Freelance

Education

9-2022 - 1-2023
Certificate ECDL from Sigmal AG
2021 - 2021
Education details unavailable from Dorn-/Breuss Wirbelsäulentherapie

More Information

Social Presence :

Prographics :

Exp : 16 Location : Wikon, Lucerne, Switzerland Job Level : N/A Designation : Verkaufsinnendienst Consumer Products at Brita Switzerland
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Insights For Selling To Tania

During A Call Or A Meeting

DO's

  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.
  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories

DONT's

  • Avoid emotional and informal language, stay objective and to the point instead
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tania is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Tania

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Tania move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Tania take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Tania

Personality Compatibility


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