Tanya Wall, CFRE

Evaluator
DISC Type : CDS

Fractional Fundraiser (Consultant) at Collaborative Cause Consulting

Cape Breton, Nova Scotia, Canada

Overview

Tanya Wall is a Fractional Fundraiser with over two decades of experience helping nonprofits across Atlantic Canada. As the founder of Collaborative Cause Consulting, she specializes in strategic fundraising, annual campaign management, and donor relations. She holds a CFRE certification and a Fundraising Management Certificate.

After launching her consulting business, she was fully booked with multiple long-term clients within just five months.

Personality Overview

Fast But Analytical

Thorough Evaluator

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Nonprofit Fundraising
Her entire career is focused on helping small nonprofit organizations in Atlantic Canada overcome funding challenges through strategic planning and optimized annual campaigns.
Fractional Consulting
She founded Collaborative Cause Consulting to provide professional fundraising support to nonprofits without the expense of hiring full-time development staff.
Donor Relationships
Emphasizes growing individual giving programs and managing donor relationships as a key expertise to ensure sustainable funding for the organizations she supports.

Media Appearances

Empowering Non-Profits: The Impact of Fractional Fundraising – Collaborative Cause Consulting. Featured in CB Regional Chamber

See Now

Work History

5-2024
Fractional Fundraiser (Consultant) at Collaborative Cause Consulting
9-2023 - 5-2024
Case Manager at Nova Scotia Works - YMCA of Cape Breton
1-2021 - 6-2023
Executive Director at Manitoulin Northshore Victim Services
12-2016 - 12-2020
Executive Director at Stevenson Memorial Hospital Foundation
4-2015 - 12-2016
Director of Philanthropy & Capital Campaigns at Stevenson Memorial Hospital Foundation

Education

1-2021 - 6-2024
Bachelor of Applied Science - BASc from University of Guelph-Humber
6-2024
Diploma from University of Guelph-Humber
2018
Fundraising Management Certificate from Toronto Metropolitan University
2008 - 2008
Non-Profit Leadership from Peel Leadership Institute
1995 - 1998
Child and Youth Worker from Humber College

More Information

Social Presence :

Prographics :

Exp : 27 Location : Cape Breton, Nova Scotia, Canada Job Level : Senior Designation : Fractional Fundraiser (Consultant) at Collaborative Cause Consulting
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Insights For Selling To Tanya

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tanya is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Tanya

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Tanya move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Tanya take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Tanya

Personality Compatibility


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