Taraneh Thomas

Questioner
DISC Type : c

Account Director at Klick

Brooklyn, New York, United States

Overview

Taraneh is an Account Director at Klick, specializing in HCP and consumer marketing for oncology and rare diseases. Drawing from her dual MBA/MPH degree from Emory University, she has a background in medical communications, particularly in hematology and cell therapy from her time at Bristol Myers Squibb.

She is passionate about social impact and community building, having played a key role in organizing the John R. Lewis Racial Justice Case Competition. Her commitment is further demonstrated by receiving both a Community Service Award and a Community Core Value Award.

She described organizing the racial justice case competition as the most fulfilling experience of her business school career.

Personality Overview

Value Seeker

Price-Sensitive

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Healthcare Marketing
Her career is centered on healthcare marketing, with specific expertise in oncology, rare disease, and hematology for both HCP and consumer audiences.
Racial Justice
She was instrumental in organizing the John R. Lewis Racial Justice Case Competition, an experience she described as the "most fulfilling" part of her MBA program.
Public Health
Her Master of Public Health (MPH) degree, pursued alongside her MBA, indicates a strong interest in the broader societal impact of healthcare and business.

Media Appearances

Taraneh has no verified media appearances

Work History

6-2024
Account Director at Klick
5-2022 - 6-2024
Senior Manager, Medical Communications Execution at Bristol Myers Squibb
6-2021 - 8-2021
MBA Intern, Commercial Leadership Development Program (CLDP) at Bristol Myers Squibb
5-2020 - 8-2020
Strategic Healthcare Marketing Intern at PatientsPrecise
10-2019 - 5-2022
Contract Account Manager at Caudex

Education

2019 - 2021
Master of Business Administration (MBA) / Master of Public Health (MPH) Dual Degree from Emory University
2011 - 2015
Bachelor of Arts - BA from University of Michigan

More Information

Social Presence :

Prographics :

Exp : 4 Location : Brooklyn, New York, United States Job Level : Mid-senior Designation : Account Director at Klick
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Insights For Selling To Taraneh

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Taraneh is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Taraneh

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Taraneh move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Taraneh take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Taraneh

Personality Compatibility


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