Tatiana Holifield in

Tatiana Holifield

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Head of Social, Talent, & Brand Partnerships at Chime
📍 Los Angeles, California, United States

Tatiana is a marketing executive with 20+ years of experience at leading companies like Chime, SiriusXM, and Hulu. She excels at integrating AI into marketing, building brands, and scaling audiences at the intersection of media and culture. People describe her as strategic, creative, innovative, and brilliant.

Demonstrating her passion for well-being, Tatiana founded Divine Aura Wellness, an elite relaxation sanctuary for high-performing professionals in Los Angeles. This venture reflects her entrepreneurial spirit and commitment to holistic health, offering curated experiences like yoga, reiki, and meditation to restore mind and body.

She is launching Hollywoods first wellness "country club" for busy executives, scheduled to open in September 2025.

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Experience
6 Years
Current Role
Head of Social, Talent, & Brand Partnerships
Job Level
Mid-senior
Location
Los Angeles, California, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Tatiana cares about

AI in Marketing
Her professional focus is on charting the future of marketing through AI and helping companies unlock culture-led, data-driven strategies.
Holistic Wellness
As the founder of Divine Aura Wellness, she is deeply invested in providing relaxation and rejuvenation experiences for busy professionals.
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Career

Work history

8-2025
Head of Social, Talent, & Brand Partnerships
Chime
3-2025
Founder
Divine Aura Wellness
4-2022 - 3-2025
VP, Content & Growth Marketing (SiriusXM & Pandora)
SiriusXM
9-2020 - 4-2022
Head of Brand Social
Hulu
1-2019 - 9-2020
Vice President/Head of Digital Strategy
Pacers Sports & Entertainment
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
3-2025 - 7-2025
Certificate
Kellogg Executive Education
4-2024 - 8-2024
Executive Leadership
Harvard Business School Executive Education
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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