Tatiana Serban is the Regional Marketing Manager for Hisense Europe, overseeing major brands including Hisense and Gorenje. Her extensive marketing background includes roles at Telekom Romania Mobile and IQBox. ro, building a strong foundation in the technology and electronics sector. She holds a Masters degree and has studied marketing at Yale School of Management.
She shows a strong focus on team building and talent acquisition, frequently posting about new hiring opportunities to expand her team in Romania.
Her marketing strategy heavily incorporates major sports partnerships, including a brand ambassadorship with football legend Luka Modrić.
Tatiana Serban
Regional Marketing Manager at Hisense Europe
Bucharest, Romania
Overview
Topics They Care About
Sports Marketing
Utilizes major sports figures, like football star Luka Modrić, as brand ambassadors to drive marketing campaigns for the Gorenje brand.
Talent Acquisition
Actively involved in recruitment and team growth, frequently sharing posts about hiring talented individuals to join the Hisense team in Romania.
Product Launches
Focuses on building anticipation for new products, as seen in her posts about upcoming reveals at major trade shows like IFA.
Media Appearances
Tatiana has no verified media appearances
Work History
12-2021
Regional Marketing Manager at Hisense Europe
6-2019 - 12-2021
Marketing Manager at IQFix.ro
6-2019 - 12-2021
Marketing Manager at IQBox.ro
11-2018 - 5-2019
Brand Manager at Bunatati de Topoloveni & Springtime.ro
5-2012 - 11-2018
Senior Marketing Specialist at Telekom Romania Mobile
9-2009 - 5-2012
Marketing Specialist at StartPay
1-2007 - 2-2009
Executive Assistant at Coca-Cola Hellenic Bottling Company
Education
1-2023 - 5-2024
Marketing from Yale School of Management
2011 - 2013
Master's degree from Academia de Studii Economice din București
More Information
Social Presence :
Prographics :
Exp : 18
Location : Bucharest, Romania
Job Level : Middle
Designation : Regional Marketing Manager at Hisense Europe
