Taylor Merkel

Enigma
DISC Type : idc

Chief Brand Officer at Snif

Portland, Oregon, United States

Overview

Taylor has no verified overview

Personality Overview

Hard To Convince

Friendly Yet Blunt

Fast Follower

They are likely to ask many questions and look heavily for supporting proof as well as information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince.

Topics They Care About

Taylor has no verified topics they care about

Media Appearances

Taylor has no verified media appearances

Work History

8-2025
Chief Brand Officer at Snif
1-2023 - 9-2025
Chief of Staff at Snif
8-2020 - 1-2023
Director of Brand + Creative at Snif
2-2018 - 8-2020
Marketing Manager at Crème Collective
2-2016 - 2-2018
Product Development Director at Dastmalchi

Education

Bachelor of Fine Arts (BFA) from Chapman University
Education details unavailable from The University of Georgia

More Information

Social Presence :

Prographics :

Exp : 11 Location : Portland, Oregon, United States Job Level : Leadership Designation : Chief Brand Officer at Snif
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Insights For Selling To Taylor

During A Call Or A Meeting

DO's

  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Build rapport slwly without rushing, it will come handy to handle hard questions later

DONT's

  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Taylor is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Taylor

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Taylor move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Taylor take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Taylor

Personality Compatibility


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