Thomas Braun

Questioner
DISC Type : c

Stiftungsrat at Fondation Sana

Rüschlikon / Loo, Zurich, Switzerland

Overview

Thomas Braun is the founder and CEO of SokratesGroup, where he developed the SokratesMapConcept to enhance corporate intelligence and decision-making. He holds a doctorate in Law from the University of Zurich and serves as a board member for Fondation Sana, the majority shareholder of Switzerlands largest health insurer, Helsana.

Described as a philosopher, futurist, and applied neuroscientist, Thomas is driven by the mission of "helping the world achieve a better understanding. " He combines insights from neuroscience and morphology to create tools that foster constructive dialogue and reduce misunderstandings in complex personal and professional situations.

He founded the Institute for Applied Morphology to research the interface between the human brain and information processing.

Personality Overview

Cautious & Analytical

Value Seeker

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to fully evaluate every situation.

Topics They Care About

Applied Neuroscience
He developed his SokratesMapConcept based on neurological principles to create "brain-friendly" visualizations that simplify complex information and improve cooperative understanding.
Corporate Governance
As a board member at Fondation Sana and a lecturer at the Swiss Board School, he is deeply involved in board-level strategy, risk management, and communication.
Conflict Resolution
His work focuses on creating tools that lead to appreciative conversations in difficult situations, reflecting his interest in preventing large-scale misunderstandings and conflicts.

Media Appearances

Thomas has no verified media appearances

Work History

1-2020
Stiftungsrat at Fondation Sana
3-2010
Referent at Swiss Board School
5-2005 - 3-2024
Founder, CEO at SokratesGroup
3-2004
R&D in Law, Economics, Health, Governance 🌀 Lecturer 🌀 CEO 🌀 Board Member at SokratesGroup
1-2000 - 3-2024
Founder / CEO / Research & Development at IAM INSTITUT FOR APPLIED MORPHOLOGY

Education

1979 - 1984
Education details unavailable from University of Zurich
Education details unavailable from 24thinkpark

More Information

Social Presence :

Prographics :

Exp : 48 Location : Rüschlikon / Loo, Zurich, Switzerland Job Level : Leadership Designation : Stiftungsrat at Fondation Sana
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Insights For Selling To Thomas

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Thomas is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Thomas

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Thomas move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Thomas take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Thomas

Personality Compatibility


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