Thomas Bundgaard Jensen

Enthusiast
DISC Type : i

Chief Marketing Officer at HM-Group Denmark A/S

Denmark

Overview

Thomas Bundgaard Jensen is a results-driven marketing executive, currently serving as CMO for HM-Group Denmark A/S. His career is marked by scaling marketing functions, such as growing Sinful Groups department from 4 to 30 people, and managing one of Denmarks largest marketing budgets at Danske Spil.

Based on his background and education in both Denmark and Sweden, he maintains a professional interest in his alma maters, Aarhus University and Lund University.

He has specialized experience in global brand activation for the Chinese market and in the niche field of sonic branding from his work at GRUNDFOS.

Personality Overview

Story Driven

Optimistic

Amiable & Agreeable

They agree with others often, so exercise caution when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Scaling Marketing Teams
He grew the sales and marketing department at Sinful Group from 4 to 30 full-time employees, building a comprehensive in-house function.
Commercial Strategy
His roles have consistently focused on the development and implementation of commercial strategies to drive revenue, profitability, and market positioning.
Talent Development
Actively posts about hiring for his teams and his roles involve leadership, motivation, and developing talent within sales and marketing.

Media Appearances

Thomas has no verified media appearances

Work History

2-2025
Chief Marketing Officer at HM-Group Denmark A/S
7-2017 - 12-2024
Sales & Marketing Director at Sinful Group
12-2015 - 6-2017
Lead Brand Consultant at GRUNDFOS
1-2015 - 11-2015
Brand Manager, Oddset og Tips at Danske Spil A/S
6-2012 - 1-2015
CRM Manager at Danske Spil A/S

Education

2007 - 2008
MSc in Business administration and Economics from Lund University
2004 - 2007
Bachelor of Marketing and Management Communication from Aarhus University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Denmark Job Level : Leadership Designation : Chief Marketing Officer at HM-Group Denmark A/S
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Insights For Selling To Thomas

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Maintain high, positive energy and convey confidence
  • Compliment them about their personality if you get a chance

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t ask too many questions in one go, weave them into the flow
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Thomas is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Thomas

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Thomas move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Thomas take some risk or not?

  • They can take some low-probability risks if needed.

You And Thomas

Personality Compatibility


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