Thomas Mason

Wildcard
DISC Type : cis

Broadcast Journalist, BBC Politics, Westminster at BBC News

United Kingdom

Overview

Thomas has no verified overview

Personality Overview

Friendly But Slow

ROI Driven

Requires Proof

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Thomas has no verified topics they care about

Media Appearances

Thomas has no verified media appearances

Work History

3-2022
Broadcast Journalist, BBC Politics, Westminster at BBC News
2-2020 - 1-2022
Podcast Host, Leading Edge at Henley Business School
9-2018
Political Reporter, Today in Parliament at BBC News
9-2017 - 2-2022
Broadcast Journalist, Radio Newsroom at BBC News
12-2014 - 1-2016
Reporter, News-Reader & Media Commentator at Share Radio

Education

Master of Arts (M.A.) from University of Oxford
Postgraduate Professional Diploma in Marketing from London Metropolitan University

More Information

Social Presence :

Prographics :

Exp : 14 Location : United Kingdom Job Level : N/A Designation : Broadcast Journalist, BBC Politics, Westminster at BBC News
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Insights For Selling To Thomas

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Be prepared for a lot of questions, answer them objectively
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Thomas is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Thomas

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Thomas move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Thomas take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Thomas

Personality Compatibility


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