Timo Van der Zanden

Critic
DISC Type : C

Co-founder, Head of Product & Marketing at MICE Operations

Breda, North Brabant, Netherlands

Overview

Timo van der Zanden is the Co-founder and Head of Product at MICE Operations, a software company serving the event planning industry. He is a web specialist with a design perspective, focusing on UX and product development. People who have worked with him describe his work as innovative, professional, and sleek.

He grew his company, MICE Operations, over 10 years from an idea to a team of nearly 20 people.

Personality Overview

Precise

Objective Thinker

Critic

It is very likely that they will negotiate pricing or other important terms.  They like to take decisions independently and do not seek others' support often. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Event Industry Tech
Co-founded MICE Operations, which provides software to help event and hospitality professionals increase efficiency and communication.
Product & UX Design
As Head of Product, he focuses on concept development and user experience, recently leading a major redesign of his company's application to improve usability.
Brand Communication
He is also the co-founder of Beer n tea, an agency that helps brands connect with their target audiences through websites and brand identities.

Media Appearances

Timo has no verified media appearances

Work History

10-2014
Co-founder, Head of Product & Marketing at MICE Operations
1-2009
Co-founder and Managing Partner at Beer n tea
1-2009 - 9-2009
Graphics & Interaction Designer at Helder

Education

2005 - 2012
Bachelor from Avans University of Applied Sciences
2000 - 2005
HAVO from Mencia de Mendoza

More Information

Social Presence :

Prographics :

Exp : 16 Location : Breda, North Brabant, Netherlands Job Level : Leadership Designation : Co-founder, Head of Product & Marketing at MICE Operations
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Insights For Selling To Timo

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Timo is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Timo

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Timo move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Timo take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Timo

Personality Compatibility


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