Tirupati Rao in

Tirupati Rao

Doer · DISC type ds
VP Global Alliances and Partnership at ZenCentiv
📍 Mississauga, Ontario, Canada

Tirupati Rao is the VP of Global Alliances and Partnerships at ZenCentiv, with over two decades of expertise in Sales Performance Management across industries like BFSI, Telco, and Pharma. A graduate of Savitribai Phule Pune University, he specializes in building sales ecosystems from scratch and integrating AI into sales compensation strategies to drive growth.

He is the founder of SPMTribe, a community for sales compensation experts to share knowledge and master the art and science of performance management.

Read the full overview →
Experience
3 Years
Current Role
VP Global Alliances and Partnership
Job Level
Senior
Location
Mississauga, Ontario, Canada
Personality Overview

How Tirupati shows up

Risk-Accepting
Results Focused
Deliberate Doer

Reading between the lines and seeing beyond your words comes naturally to them. They might take some time to make their mind up but once they do, they don't change it easily. They exhibit a rare combination of being result-oriented but patient at the same time.

Priorities

Topics Tirupati cares about

Sales Compensation
His career and professional focus are on using sales compensation as a strategic lever for growth rather than just an operational task.
AI in Sales
His headline role is to act as a trusted advisor to global leaders on bringing AI into sales compensation strategy and governance.
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Career

Work history

5-2025
VP Global Alliances and Partnership
ZenCentiv
1-2024
CVO
SPMTribe
7-2024 - 5-2025
Sales and Alliance Leader - USA and Canada
Outliers Consulting
5-2023 - 7-2024
Global SPM Competency Lead
Wipro
2-2022 - 4-2023
Global Solution Leader SPM & CPQ
CX100
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1997 - 1999
Master of Business Administration - MBA
Savitribai Phule Pune University
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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