Todd Rosen

Enthusiast
DISC Type : i

Vice President, Programmatic, Paid Search & Affiliates at Comcast

Philadelphia, Pennsylvania, United States

Overview

Todd has no verified overview

Personality Overview

Amiable & Agreeable

Non-Confrontational

Consensus Focused

They are more about building relationships than just cutting deals.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Todd has no verified topics they care about

Media Appearances

Todd has no verified media appearances

Work History

10-2023
Vice President, Programmatic, Paid Search & Affiliates at Comcast
7-2021 - 10-2023
Executive Director Programmatic Strategy at Comcast
10-2019 - 7-2021
Sr. Director Paid Digital Media at Comcast
9-2012 - 3-2016
Associate Director, Global Search Marketing / Demand Generation at Starwood Hotels & Resorts Worldwide, Inc.
6-2006 - 9-2010
Director of Search at Bigmouthmedia.com

Education

1997 - 2001
B.A. from University of Pittsburgh

More Information

Social Presence :

Prographics :

Exp : 15 Location : Philadelphia, Pennsylvania, United States Job Level : Senior Designation : Vice President, Programmatic, Paid Search & Affiliates at Comcast
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Insights For Selling To Todd

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Maintain high, positive energy and convey confidence
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Avoid overloading them with too much information
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Todd is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Todd

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Todd move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Todd take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Todd

Personality Compatibility


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