Tony Holdway is a board-level marketing and commercial executive with over 30 years of experience in the retail sector, holding senior roles at Dominos, WHSmith, and Dreams. He now operates as a consultant, helping brands like Sides and German Doner Kebab improve their digital marketing, brand strategy, and commercial efficiency. People often describe him as strategic, decisive, and commercially-minded.
Outside of work, Tony is a keen musician who owns ten guitars and is an avid West Ham United football fan. He is also involved in his community, serving as an Independent Non-Executive Director for the River & Rowing Museums trading company, blending his professional skills with personal interests in arts and culture.
He was the marketing director behind the highly successful WHSmith advertising campaigns featuring actor Nicholas Lyndhurst.
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