Tony Strong

Inspirer
DISC Type : id

Chief Executive Officer at Opus Trust Communications

Warrington, England, United Kingdom

Overview

A Chief Executive with a track record of delivering business transformation and cultural change in complex, global corporations. An alumnus of The University of Manchester and with an MBA from Manchester Metropolitan University, he excels in building client relationships and driving growth. People often describe him as a participative leader, well-rounded, and not afraid to tackle difficult problems.

Outside of his corporate roles, he is passionate about community engagement, highlighting his support for local food banks and describing the work of their volunteers as "incredibly inspiring. " In an interview, he revealed that he was an amateur boxer in his youth, which taught him discipline and focus before he began his corporate career.

Unique fact: He led Opus Trust Communications to achieve a five-year, £100m revenue goal in under three years through strategic acquisitions.

Personality Overview

Decisive

Charming & Persuasive

Confident & Optimistic

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation.

Topics They Care About

Strategic Acquisitions
He has a history of driving rapid growth through acquisitions, recently leading Adare SEC through its successful sale to Mail Metrics.
Business Transformation
His career is defined by leading strategic organizational change, raising productivity, and enhancing profitability in private equity and corporate settings.
Customer Communications
As CEO of multiple firms in the sector, he specializes in multi-channel messaging solutions that support critical business communications and drive engagement.

Media Appearances

New year predictions: Tony Strong, Opus Trust Communications. Featured in PrintWeek

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Opus Trust Communications CEO Tony Strong. Featured in Technology Reseller (UK)

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Work History

2-2019
Chief Executive Officer at Opus Trust Communications
2-2019
Board Member Royal Mail Strategic Mailing Partnership at Royal Mail
10-2018 - 2-2019
Chief Operating Officer at Opus Trust Marketing
10-2017 - 9-2018
Commercial Director - Interim at Trafford Metropolitan Borough Council
7-2015 - 8-2017
Chief Executive at Parseq

Education

1996 - 1999
BA Hons 1st Class from The University of Manchester
1999 - 2002
MBA from The Manchester Metropolitan University

More Information

Social Presence :

Prographics :

Exp : 39 Location : Warrington, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at Opus Trust Communications
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Insights For Selling To Tony

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Clearly address the competitive aspects
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tony is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Tony

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Tony move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Tony take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Tony

Personality Compatibility


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