Tracey Barber

Commander
DISC Type : D

Global Chief Transformation & Growth Officer at Havas

London, England, United Kingdom

Overview

Tracey has no verified overview

Personality Overview

Candid & Clear

Very Quick

Strong-Willed

They respond well to strong and respectful communication.  They do not care very much about building rapport or relationships. They like to stay in control of the negotiation or defining of the terms.

Topics They Care About

Tracey has no verified topics they care about

Media Appearances

Tracey has no verified media appearances

Work History

1-2023
Global Chief Transformation & Growth Officer at Havas
4-2019 - 1-2023
Global CMO Havas Creative Group at Havas
11-2018 - 4-2019
Group CMO UK & Europe at Havas
8-2022
Member Board Of Trustees at Brainwave
9-2016 - 9-2020
Non Executive Director at Gloucestershire Hospitals NHS Foundation Trust

Education

1986 - 1989
Education details unavailable from The University of Manchester
1980 - 1984
Education details unavailable from The Queens School, Chester

More Information

Social Presence :

Prographics :

Exp : 10 Location : London, England, United Kingdom Job Level : Leadership Designation : Global Chief Transformation & Growth Officer at Havas
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Insights For Selling To Tracey

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tracey is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Tracey

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Tracey move?

  • If convinced, they can reach decisions quite fast.
  • Can Tracey take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Tracey

Personality Compatibility


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