Tracey Wright

Examiner
DISC Type : cs

Franchise Developer at Neighborly®

Dallas-Fort Worth Metroplex, United States

Overview

Tracey Wright is a Franchise Resale Developer at Neighborly®, specializing in the Mr. Rooter, Glass Doctor, and Window Genie brands. A graduate of Baylor University with a B. B. A. in Finance, she is passionate about helping franchise owners with succession planning and guiding new entrepreneurs into business ownership.

Traceys career path shows a diverse background, moving from clinic operations and financial advising to franchise development. This experience provides her with a unique perspective on the operational and financial aspects of running a successful business. She maintains a strong connection to her alma mater, Baylor University.

Unique fact: Tracey holds Series 6 and 63 financial licenses, reflecting a deep understanding of the investment side of business ownership.

Personality Overview

Status Quo Seeker

Unexpressive

Overcautious

They are thorough and always follow a systematic approach.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Franchise Ownership
She is passionate about helping people change their lives through business ownership, assisting with both the purchase of new and the resale of existing franchises.
Succession Planning
A key part of her role involves guiding existing franchise owners through every step of the process when they decide to sell their business.
Proven Business Models
Emphasizes the importance of following a franchisor's established and proven systems to ensure success, rather than trying to reinvent the process.

Media Appearances

Tracey has no verified media appearances

Work History

7-2017
Franchise Developer at Neighborly®
2-2016 - 7-2017
Grounds Guys Developer at Neighborly®
8-2013 - 2-2016
Financial Sales Advisor at BBVA Compass
11-2012 - 7-2013
Agent at New York Life Insurance Company
9-2010 - 11-2012
Supervisor of Clinic Operations at Baylor Scott & White Health

Education

1-2007 - 5-2010
Bachelor of Business Administration (B.B.A.) from Baylor University
2007 - 2010
BBA from Baylor University - Hankamer School of Business

More Information

Social Presence :

Prographics :

Exp : 15 Location : Dallas-Fort Worth Metroplex, United States Job Level : N/A Designation : Franchise Developer at Neighborly®
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Insights For Selling To Tracey

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tracey is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Tracey

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Tracey move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Tracey take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Tracey

Personality Compatibility


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