Tracy Collins

Inspirer
DISC Type : di

Vice President of Sales, Americas at Opengear

Huntsville, Alabama, United States

Overview

Tracy Collins is a sales executive with over 25 years of experience leading teams in the IT and data center industries. A renowned channel organization leader, he has a track record of driving growth through periods of economic expansion and downturn. He holds both Masters and Bachelors degrees from The University of Alabama in Huntsville.

Originally from Canada, Tracy is an avid supporter of Alabama football. He is also a passionate hockey fan and holds season tickets for the Toronto Maple Leafs.

Unique fact: Despite his long career in Alabama, this Canadian native remains a dedicated Toronto Maple Leafs season ticket holder.

Personality Overview

Generous

Decisive

Charming & Persuasive

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Channel Development
He is described as a "renowned channel organization leader" and has a long history of leading and innovating within channel programs at companies like Vertiv and Opengear.
Network Resilience
His current role at Opengear focuses on out-of-band management solutions, and he has authored multiple articles on the importance of network resilience for various industries.
Data Center Solutions
His extensive career includes leadership roles at Vertiv, EkkoSense, and as CEO of Simple Helix, all focused on data center infrastructure, management, and efficiency.

Media Appearances

Tracy has no verified media appearances

Work History

8-2022
Vice President of Sales, Americas at Opengear
6-2021 - 8-2022
Vice President of Sales, Americas at EkkoSense - Monitor, Plan & Optimize Data Center Environments
4-2019 - 4-2021
Chief Executive Officer at Simple Helix
9-2018 - 4-2019
General Manager at Rose Electronics
10-2014 - 5-2018
Vice President, IT Solutions Sales at Vertiv

Education

1995 - 1996
Master's degree from The University of Alabama in Huntsville
1991 - 1994
Bachelor's degree from The University of Alabama in Huntsville

More Information

Social Presence :

Prographics :

Exp : 10 Location : Huntsville, Alabama, United States Job Level : Senior Designation : Vice President of Sales, Americas at Opengear
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Insights For Selling To Tracy

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Focus on the big picture and the strategic value of your product
  • Clearly address the competitive aspects

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tracy is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Tracy

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Tracy move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Tracy take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Tracy

Personality Compatibility


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