Travis Ford

Commander
DISC Type : D

Chief Marketing Officer at Coastal Community Builders

Greater San Luis Obispo Area, United States

Overview

Travis has no verified overview

Personality Overview

Impact-Driven

Decisive

Strong-Willed

More than the product, they care about the effectiveness of the product.  They like to act fast and expect others to do the same. They like to be in a position where they can control the conversation and terms.

Topics They Care About

Travis has no verified topics they care about

Media Appearances

Travis has no verified media appearances

Work History

1-2025 - 11-2025
Chief Marketing Officer at Coastal Community Builders
1-2024 - 1-2025
Marketing Director at Coastal Community Builders
12-2021 - 11-2024
Media Director at World Obstacle
4-2018 - 11-2024
Chief Marketing Officer at Endurance Town USA
11-2012 - 11-2024
Chief Marketing Officer at Rock Harbor Marketing

Education

12-2025 - 6-2027
Bachelor of Science - BS from Western Governors University
1995 - 1997
Liberal Arts and Sciences from Bakersfield College

More Information

Social Presence :

Prographics :

Exp : 11 Location : Greater San Luis Obispo Area, United States Job Level : N/A Designation : Chief Marketing Officer at Coastal Community Builders
URL has been copied!

Insights For Selling To Travis

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Speak about competitive differentiation that your product offers

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t take too much time in sending them information if they ask for any
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Travis is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Travis

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Travis move?

  • They can take decisions very fast if you manage to convince them.
  • Can Travis take some risk or not?

  • The risks don’t matter much to them.

You And Travis

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.