Tushar Berlia

Pioneer
DISC Type : Dis

Sales Director at Northstarz.Ai (Formerly InterviewGuru)

Bengaluru, Karnataka, India

Overview

Tushar is a sales leader at Northstarz. ai, focusing on Go-to-Market strategies for their AI-powered hiring platform. He has over five years of SaaS sales experience, notably contributing to over 30% of revenue at Keka HR by defining their startup ICP. Colleagues describe him as an empathetic, humble, and knowledgeable leader.

There is no publicly available information regarding Tushars personal life, hobbies, or non-work-related activities.

He is certified in both HubSpot and Google AdWords, showcasing his expertise in modern sales and marketing technologies.

Personality Overview

Decisive But Friendly

Friendly But Fast

Driven But Considerate

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

AI in Sales
He actively shares use cases for AI in sales processes, focusing on how it can save time in areas like prospect research, meeting summaries, and follow-ups.
Go-to-Market Strategy
As Sales Director, his primary focus is building and executing the GTM playbook for Northstarz. ai, leveraging his deep expertise in SaaS and AI-driven automation.
Sales Team Enablement
He has a passion for coaching and training sales teams, developing processes and automation to optimize performance and building playbooks to help reps succeed.

Media Appearances

Tushar has no verified media appearances

Work History

2-2025
Sales Director at Northstarz.Ai (Formerly InterviewGuru)
3-2022 - 2-2025
Senior Manager Sales & Enablement at Keka HR
3-2021 - 5-2022
Senior Business Development Manager at Keka HR
7-2020 - 3-2021
Assistant Business Development Manager (HQ) at Keka HR
10-2019 - 6-2020
Business Development Executive at Keka HR

Education

2016 - 2018
Master of Business Administration - MBA from IBS Hyderabad

More Information

Social Presence :

Prographics :

Exp : N/A Location : Bengaluru, Karnataka, India Job Level : N/A Designation : Sales Director at Northstarz.Ai (Formerly InterviewGuru)
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Insights For Selling To Tushar

During A Call Or A Meeting

DO's

  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Showcase existing customers and use case-studies to grab their attention
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tushar is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Tushar

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Tushar move?

  • They are generally fast movers and can take quick decisions
  • Can Tushar take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Tushar

Personality Compatibility


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